10: “Gamble With Passion, But Don’t Lose Your Head Over It” – Martin Lycka from GVC

GVC’s New Partnership with Harvard and How the US Can Learn from the European Industry’s Mistakes

Martin Lycka is the Director of Regulatory Affairs at GVC Holdings. In this episode of the NO LINE Podcast, he and Philip James discuss the partnership between GVC and Harvard Medical School, and how the United States sports betting market can avoid making the same mistakes as EuLycka is the author of several books and more than 80 academic articles. He has been a regulatory and in-house legal advisor for myriad global online gambling operators for more than nine years, specializing in compliance, legal, regulatory, and licensing matters. Lycka currently serves as a board member of the EGBA, ESSA, and JDigital. He completed internships for both the Senate and the Ministry of Foreign Affairs of the Czech Republic.

He has an LLM degree from the College of Europe in Bruges, an LLB degree from the University of Law in London, and also graduated from the Law Program at Charles University in Prague.

Lycka will be presenting at the Risk Management and Responsible Gaming session at G2E on October 15th, 2019 at 3:00-3:45 pm at the Special Events Stage (Sports Betting Symposium Track). 


In this episode, the following topics are discussed:

  • Martin Lycka introduction
  • GVC’s interest in the US market and MGM
  • GVC’s responsible gaming program
  • Partnership with Harvard Medical School’s Division on Addiction
  • How GVC collects its data for Harvard
  • What the US can learn from Europe’s mistakes (the good, the bad, and the ugly)
  • Communication between regulators and the industry
  • Wishlist for the future (education on a granular level)
  • Final thoughts
  • S.: If Lycka could design a billboard


Get in contact with episode guest Martin Lycka via LinkedIn. You can also follow him on Twitter or find him on SBC News, where he’s a guest editor.

About No Line Media

No Line Media features stories behind the bet — a look behind the scenes of gaming — as told by the people, the gamblers, the prop makers, the payment providers, the innovators, and those in the forefront of the industry.

Hear from sports betting legends and leaders shaping the future.
Hosted by Philip James Beere.

No Line is sponsored by Play+.

About Play+
Play+ is a payment platform, developed by Sightline, and used by leading brands nationwide, including Draft Kings, Fan Duel, Caesars, MGM, William Hill, Mohegan Sun, Boyd, Station Casinos, and many others. Play+ is leading the industry toward cashless and an integrated resort experience, guaranteeing a better user-experience that promotes speed, security, and ease — all from the convenience of one’s phone. Sightline is committed responsible gambling.

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